Monday, 15 August 2016

Sales/Marketing Representative is needed by an organisation in the health sector

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A rapidly expanding organization within the food and health sector, located at Victoria Island Lagos, is in search of agile and target oriented individuals to fill vacant opportunities within its Sales and Marketing department.

Remuneration is between N60, 000 and N100,000 as well as additional benefits where applicable.


Job description:
  • Be a professional company representative to our customers and prospects in the external environment, as well as theirs to us within the internal environment.
  • Service existing accounts, maintain cordial business relationship, obtain orders, and establish new accounts by planning and organizing daily work schedule to develop new leads and prospects for demonstrations and sales pitches.
  • Work with Finance as well as product delivery to ensure updated financial records and obligations of clients as well as appropriate and timely delivery of product.
  • Where needed, adjust content of sales presentations by studying the type of customer to sell to as well as their specific needs.
  • Focus sales efforts by studying different potential markets for penetration.
  • Keep updated information by referring to price lists and product literature.
  • Keep management informed by submitting activity and results reports, such as daily call reports, lead generation, weekly work plans, and monthly general analyses.
  • Monitor competition by gathering current marketplace information on products, new products, delivery schedules, merchandising techniques, etc.
  • Recommend changes, if any, in products, service, and policy by evaluating results and competitive developments.
  • Resolve customer complaints by investigating problems; developing solutions; preparing reports; making recommendations to management.
  • Maintain professional and technical knowledge by attending all open houses, seminars, meetings and educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies and other relevant marketing strategies and activities.
  • Provide historical records by maintaining constant sales profile and relevant records.
  • Be a participant to team effort and achievement of organizational goals by accomplishing results as needed and as directed by team lead and management.
Requirements: 
  • Interested applicants are expected to possess 3-5 years experience in Sales and Marketing with proven track record of previous achievements.
  • Minimum educational requirement, BSc in relevant fields.

IF YOU ARE INTERESTED,  please send your CV to  info@deecla.com.ng

Friday, 15 July 2016

Head, Device Logistics and Supply Chain is needed by an organisation

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Job Title: Head, Device Logistics and Supply Chain              
Department: Supply Chain                                       
Job Status: Full Time                                                                                        
Reports:  Managing Director                                       
Pay Range: NGN8M-NGN18M (per annum)                                                     
Location: Lagos
Job Summary
:
The Head, Device Logistics and Supply Chain will be responsible for planning, developing, organising, directing, managing and evaluating the company supply chain activities across multiple jurisdictions across the country.


Essential Duties and Responsibilities:
  • Develop and direct strategies for the supply chain division and ensure these strategies are aligned with the overall goals of the organisation
  • Consistently source for new POS device specification that meets the current mass market need
  • Develop and implement solutions to ensure optimum device utilisation
  • Build, maintain and manage relationship with offshore device technical partners
  • Source for new device business projects
  • Source for device funding partnership from financial institutions, government parastatals, non-governmental organisations and international organisations
  • Liaise with customs to ensure seamless delivery of devices
  • Manage all device import processes
  • Management of device supply risks - shortages and exceptions
  • Minimise freight exceptions
  • Develop and implement an inventory optimisation plan, a warehouse optimisation plan and logistics plan
  • Prepare annual budgets, quarterly forecasts and monthly reports for supply chain services
  • Implement and drive a culture of continuous improvement within supply chain management
  • Establish and maintain networks that foster and promote excellent relationships.

Qualifications and Requirements:
  • BSc/BA in relevant discipline  (2:2 and above)
  • MBA, Masters or Post Graduate Degree in Supply chain or Logistics (International degrees are highly desirable)
  • 8+ years in progressively responsible experience in POS Logistics and Supply Chain leadership roles, preferably in a Telecommunication, FMCG, Banking, Utility Payments, Sports Betting, Lottery industry 

Personal Attributes:
  • Strong understanding of engineering behind different types of POS devices
  • Proven technical experience within the ICT industry
  • Record of successful POS distribution strategy and logistics management
  • Demonstrable ability to lead and manage staff
  • Proficient in standard logistics and inventory management software
  • Excellent analytical, problem solving and organisational skills
  • Ability to work independently and handle multiple projects
  • Experience in the POS industry, specifically retail agent distribution network, is a critical advantage
  • Strategic business/commercial operational knowledge and understanding
  • Strong analytical and negotiation skills with a deep understanding of demand analysis

Other Skills & Abilities
:
PC proficiency and strong working knowledge of Excel, Power Point, Word and Google application is essential.


IF YOU ARE QUALIFIED, send your CV to info@deecla.com.ng

Head, Marketing, CSR, and Corporate Relations is needed by an organisation

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Job Title: Head, Marketing, CSR, and Corporate Relations          
 Department: Corporate Services
Job Status: Full Time                                         
Reports:  Managing Director                                      
Pay Range: NGN8M-NGN18M (per annum)           
Location: Lagos

Job Summary:

The Head, Marketing, CSR and Corporate Relations will oversee the creation and implementation of all company related Marketing, Corporate Social Responsibility and Corporate Relations Objectives.

Essential Duties and Responsibilities:
  • Develop and implement Marketing, CSR ad Corporate Relations Plans and Strategies
  • Provide leadership around innovative and creative digital Marketing and CSR techniques that reach and impact mass market consumers
  • Provide service leadership related to Marketing and Communications of business activities
  • Ensure that high-quality services are delivered effectively, efficiently and consistently, whether it is direct or indirect communications.
  • Ensure that the business marketing communications promote the right message to maintain a good brand image.
  • Act as the lead officer in all Marketing and Communications activities
  • Assist the company in developing, managing and altering social responsibility policies
  • Using internal communication to reinforce the company’s social responsibility policies
  • Reaching out to the public via PR and marketing to deliver the message of the company’s commitment to social responsibility
  • Working on company branding strategies with the marketing department to Identify, cultivate and solicit philanthropic partnerships with companies committed to facilitate research to develop strategies for mutual benefit
  • Planning, developing and implementing effective corporate relations department procedures
  • Responsible for identifying prospects, developing and proposing strategies for the cultivation of major corporations
  • Determine specific purpose and level of partnership and identify those to be involved in cultivation and subsequent solicitation
  • Maintain an effective program of stewardship of corporate partners
  • Ensure the efficiency and effectiveness of the CS department and that all related staff are well trained, developed, regularly performance appraised and motivated to perform their duties on a daily basis.

Qualifications and Requirements:
  • BSc/BA in relevant discipline  (2:2 and above)
  • MBA, Masters or Post Graduate Degree in Mass communication or Economics (International degrees are highly desirable)
  • 8+ years in progressively responsible experience in Marketing, CSR and corporate relations leadership roles, preferably in a Telecommunication, FMCG, Utility Payments, Sports Betting, Lottery industry

Personal Attributes:
  • Strong Knowledge of digital Marketing
  • Strong Knowledge of below the line marketing techniques
  • Proven relationships at a range of media institutions (newspaper, radio, social media etc…)
  • Proven ability of promoting a national marketing strategy supported by a localised State by State strategy
  • Must be accessible and approachable for other employees to see them as an advisor and point of contact, to provide high-quality advice to solve any problems they may have.
  • Other Skills & Abilities
PC proficiency and strong working knowledge of Microsoft Excel, Power Point and Word and Google application is essential.

IF YOU ARE QUALIFIED, send your CV to info@deecla.com.ng

Head of Sales is needed by an organization

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Job Title: Head of Sales                                      
Department: Sales
Job Status: Full Time                                          
Reports:  Managing Director                                       
Pay Range: NGN8M-NGN18M (per annum)     
Location: Lagos 


Job Summary
:
The Head, Sales will be responsible for developing and executing all key growth sales strategies, tactics and action plans both short and long range, targeted toward existing and new market required in achieving company financial targets.

Essential Duties and Responsibilities:
  • Own and hit/exceed monthly/annual sales targets
  • Develop and execute strategic plan to achieve sales targets and to expand the company’s agent network
  • Provide a monthly/annual sales plan and quarterly updates, revisions and modifications to the plan
  • Monitor and maintain strong, long-lasting customer relationships with existing and potential Trade partners
  • Responsible for coordinating the specific objectives of the Sales Plan with all of the functional departments of the company and, most specifically with the Finance and Business Development department
  • Partner with Trade Partners to understand their business needs and objectives
  • Effectively communicate the value proposition through proposals and presentations
  • Understand category-specific landscapes and trends, reporting on the forces that shift tactical budgets and strategic direction of sales forecast.
  • Manage and coordinate all of the field sales, inside sales and telemarketing, and all agent support functions of the business.
  • Keep up to date with recent market and industry trends, competitors, and leading customer strategies
  • Ensure the efficiency and effectiveness of the Sales department and that all related staff are well trained, developed, regularly performance appraised and motivated to perform their duties on a daily basis.
Qualifications and Requirements:
  • BSc/BA in relevant discipline  (2:2 and above)
  • MBA, Masters or Post Graduate Degree in Mass communication or Economics (International degrees are highly desirable)
  • 8+ years in progressively responsible sales leadership roles, preferably in a Telecommunication, FMCG, Utility Payments, Sports Betting, Lottery industry

Personal Attributes:
  • Understanding of the mass market trend
  • Strong Knowledge of digital Marketing and Sales techniques
  • Strong Knowledge of below the line sales optimization techniques
  • Must have a pre-existing retail agent network data base and/or corporate relationships
  • Proven sales experience, consistently meeting or exceeding targets
  • Proven ability of promoting a national sales strategy supported by a localised State by State strategy
  • Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization, including executive and C-level
  • Proven ability to drive the sales process from plan to close
  • Proven ability to articulate the distinct aspects of products and services and position them against competitors
  • Demonstrable experience in developing client-focused, differentiated and achievable solutions
  • Excellent listening, negotiation and presentation skills

Other Skills & Abilities
:
PC proficiency and strong working knowledge of Microsoft Excel, Power Point and Word and Google applications is essential.


IF YOU ARE QUALIFIED, send your CV to info@deecla.com.ng

Head Of Data Analytics is Needed by an Organisation

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Job Title: Head of Data Strategy and Analytics  
Department: Data Analytics
Job Status: Full Time                                          
Reports:  Managing Director                                       
Pay Range: NGN8M-NGN18M (per annum)   Location: Lagos

Job Summary
:
The Head, Data Strategy and Analytics will be responsible for driving the use of existing and novel data sources to improve risk and operational performance, and for the development of a long term strategy to collect, store and utilize data related to clients, customers and operational performance.


Essential Duties and Responsibilities:
  • Developing and implementing company strategy with respect to the collection, storage and analysis of data for pricing, operations, risk selection and marketing management purposes.
  • Defining business questions to be answered with appropriate analytics models, as well as identifying and preparing the relevant information/data sources for analysis.
  • Lead initiatives relating to the optimization of existing data bank
  • Lead initiatives relating to sales optimisation / enquiry rates (online as well as direct and email campaigns).
  • Developing and applying analytical methods and algorithms where possible, to drive enhancements and build data products that streamline processes.
  • Developing a training program that improves management team's understanding of and use of data to improve decision making across the organization.
  • Fostering new data-driven approaches to generate business insight, using data analytics and information visualization, in order to address unanswered business problems in a proactive way.
  • Chart strategic direction of the company and assess company's progress and achievements on a monthly basis using detailed analysis in excel.
  • Validate, interpret and present data findings to both an expert and non-expert audience forecasting activities for the organisation

Qualifications and Requirements:
  • BA / BSc in Finance, Engineering, Strategy, Economics, Statistics or Data Science  (2:1 and above)
  • MBA, Masters or Post Graduate degree in Finance, Strategy , Economics, Statistics or Data Science (International degrees highly desirable)
  • 8+ years in progressively responsible experience in strategy and data analytics leadership roles, preferably in an Investment Bank, Corporate Finance, Management Consulting, Strategy Department of any FMCG, large Accounting firm, Software Development Co, Payments co, ICT co, or Telecommunication

Personal Attributes:
  • Strong interpersonal skills, ability to communicate and manage well at all levels of the organization
  • Experience with analytical data tools
  • Expertise in analytics that support pricing and product development
  • Experience using analytics to optimize channel marketing
  • Leader and visionary with the ability to translate and explain complex models and VAS analytics to senior management, segment leaders, and external stakeholders
  • Innovative, forward thinker with a demonstrated competency in strategic thinking and leadership, as well as strong relationship management capabilities
  • Strong understanding of the mechanics of data structures
  • Knowledge of industry standards of payment and technology distribution policies
  • Ability to convert business strategy into action oriented objectives and measurable results

Other Skills & Abilities
:
PC proficiency and strong working knowledge of Microsoft Excel and Power Point and Google applications is essential.


IF YOU ARE QUALIFIED, send your CV to info@deecla.com.ng

A Chief Finance Officer is needed by an Organization

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Job Title: CFO, Corporate Finance                    Department: Finance
Job Status: Full Time                                         Reports:  Managing Director                                       
Pay Range: NGN8M-NGN18M (per annum)    Location: Lagos

Job Summary
:
The Chief financial officer will have primary responsibility of planning, directing, implementing and controlling all financial-related activities of the company as well as its relationship with lending institutions, shareholders, and the financial community.
This will include direct responsibility for accounting, finance, forecasting, strategic planning, job costing, deal analysis and negotiations, investor relationships and partnership compliance and private and institutional financing. 

Essential Duties and Responsibilities:
  • Oversee, direct and manage processes for treasury, budgeting, audit, tax, accounting, purchasing, long range forecasting, and insurance activities for the organisation
  • Provides leadership in the development for the continuous evaluation of short and long-term strategic financial objectives
  • Ensure credibility of Finance group by providing timely and accurate analysis of budgets, financial trends and forecasts.
  • Take hands-on lead position of developing, implementing, and maintaining a comprehensive financial ERP application system necessary to maintain proper records and to afford adequate accounting
  • Evaluate and advise on the impact of long range planning, introduction of new programs/ strategies and regulatory action.
  • Coordinate tax reporting programs and investor relations activities
  • Ensure that effective internal controls are in place and ensure compliance with applicable federal, state and local regulatory laws and rules for financial and tax reporting.
  • Appraise the organisation’s financial position and issue periodic reports on organisation’s financial stability, liquidity and growth
  • Provide executive management with advice on the financial implications of business activities.
  • Analyse, consolidate and direct all cost accounting procedures together with other statistical and routine report
  • Direct and analyse studies of general economic, business and financial conditions and their impact on the organisation’s policies and procedures
  • Provide recommendations to strategically enhance financial performance and business partnering opportunities.
  • Ensure the efficiency and effectiveness of the Finance department and that all related staff are well trained, developed, regularly performance appraised and motivated to perform their duties on a daily basis.

Qualifications and Requirements:
  • BA / BSc in Economics, Engineering, Law, Accounting or Finance (2:1 and above)
  • MBA, Masters or Post Graduate degree in Finance, Strategy or Economics (International degrees are highly desirable)
  • Must be a Chartered Accountant (ACA, ACCA)
  • 8+ years in progressively responsible financial leadership roles, preferably in a Prominent Accounting Firm or FMCG, Payment Solution, Telecommunication, ICT industry.

Personal Attributes:
  • Strong interpersonal skills, ability to communicate and manage well at all levels of the organization.
  • Strong problem solving and creative skills and the ability to exercise sound judgment and make decisions based on accurate and timely analyses.
  • High level of integrity and dependability with a strong sense of urgency and results-orientation.
  • Have a flare for numbers, work well with people, aggressively anticipate impacts of workload/issues to team deadlines and have a very positive work attitude including willing to work some longer hours during peak periods.
  • Strong experience in financial analysis, financial reporting, variance analysis, managerial finance, financial statements, financial modelling, strategic planning and financial forecasting and corporate finance
  • Other Skills & Abilities
PC proficiency and strong working knowledge of Microsoft Excel, Word and Power Point, Google and ERP accounting application is essential.

IF YOU ARE QUALIFIED, please send your CV to info@deecla.com.ng

Tuesday, 12 July 2016

Accountant needed by an organisation in the Educational sector

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Job Description:        Accountant
Division:                   Finance
Reports To:               Admin Manager/Director


Job Purpose:                     
  • Responsible for the completeness and accuracy of all accounting entries generated by the company's Company’s system.  
  • Creation and design of the Company’s finance control procedures and budgeting process.
  • Treasury and account management to ensure the day-to-day management of operations.

Principal Responsibilities:
  • Financial statements preparation, monitoring and interpretation, including balance sheets, profit and loss and cash flow statements and other ad-hoc financial reports.
  • Annual budget preparation
  • Treasury management and developing of financial management mechanisms that minimise financial risk.
  • Managing the Company's financial accounting; monitoring and reporting systems and designing a control environment to regulate financial risk.
  • Liaison with auditors (and internal auditors) on an as-needed basis.
  • Producing accurate financial reports and periodic bank/cash reconciliations
  • Prepare regular reports to the director to enable management to monitor the budget variances on a regular basis.
  • Provide input into the design of a system that ensures the effective operation of the finance function and the achievement of critical financial objectives.
  • Perform additional duties and responsibilities as requested.

Requirements:
  • ICAN certified or working towards ICAN
  • At least 5 years of experience in core accounting experience and
  • Previous experience using systems, such as Sage, Peachtree, or SAP
  • Have a flare for numbers, work well with people issues to team deadlines and have a very positive work ethic.
  • Strong organizational, analytical and interpersonal skills.
  • Strong verbal and written communication skills
  • Self-motivated to learn new concepts and participate
  • may be required to work on Saturdays
Education
  • a minimum of a B.Sc (University degree)
Salary
  • N120,000-N150,000

If you are qualified, please send CVs to info@deecla.com.ng

Administrative Manager is needed

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JOB REQUIREMENTS:
  • Bachelor’s degree from an accredited local or foreign tertiary educational institution
  • Proven track record with at least 5 years of work experience (post-NYSC)
  • 2+ years of supervisory experience required
  • Knowledge of accounting, data and administrative management practices and procedures
  • Knowledge of human resources management practices and procedures
  • Knowledge of business and management principles
  • Intermediate-level computer skills and knowledge of office software packages
  • Should be able to work on Saturdays
  • Salary: N150,000-250,000

JOB DESCRIPTION:
  • To serve in the lead administrative function of the academy in developing and implementing policies, programs, curriculum activities, and budgets in a manner that promotes the educational development of each student and the professional development of each staff member.
  • Conceptualizes the broad goals of the academy and plans accordingly to ensure that procedures and schedules are implemented to carry out the total academy program.
  • Defines the responsibilities and accountability of staff members and develops plans for interpreting the academy’s program to the community.
  • Manages all parent/student engagement related to new enquiries (including tours) or changes to the lessons/schedule of existing students.
  • Provides activities which facilitate the professional growth of the academy staff & teachers and enhances the quality of the instructional program for all students.
  • The administrator supervises and appraises the performance of all academy staff a& teachers.
  • Manage procedures for financial and other record keeping and ensure that financial information is properly tracked and documented
  • Approve and verify all payroll payments to staff and teachers to ensure on time payment each month
  • Create annual budget for approval by the Board.
  • Manage budget and approve all payments to 3rd parties prior to release
  • Ensure the implementation of office policies and procedures
  • Oversee adherence to office policies and procedures
  • Monitor and maintain entry of data into the database
  • Implement procedural and policy changes to improve operational efficiency
  • Monitor and maintain all inventory (musical instruments, musical materials, office supplies etc)
  • Review and approve acquisition of office or musical supplies
  • Manages, directs, and maintains records on the materials, supplies and equipment which are necessary to carry out the daily school routine.
  • Maintain a safe and secure environment at the academy
  • Report to the Music Director on a regular basis
  • Deal with confrontational situations, resulting in mutually beneficial and productive resolutions.
KEY COMPETENCIES:
  • Strong communication skills
  • Strong sense of initiative
  • Strong problem solving skills
  • Planning and organizational skills
  • Work and time management skills
  • Attention to detail and high level of accuracy
  • High degree of integrity
  • Teamwork and collaboration
IF YOU ARE QUALIFIED AND WISH TO APPLY,  please send your CV to info@deecla.com.ng


Thursday, 7 July 2016

Sales/Marketing Representative is Needed

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A rapidly expanding organisation within the food and health sector, located at Victoria Island Lagos, is in search of agile and target oriented individuals to fill vacant opportunities within its Sales and Marketing department.

Remuneration is between N100, 000 and N200, 000 as well as additional benefits where applicable.

Requirements: 
Interested applicants are expected to possess 4-5 years experience in Sales and Marketing with proven track record of previous achievements.
Minimum educational requirement, BSc in relevant fields. MBA is an added advantage.

Shortlisted candidates will be required to attend an orientation session on Saturday 9th of July from 1-6pm

IF YOU ARE INTERESTED,  please contact  info@deecla.com.ng

Monday, 4 July 2016

Meet the US-Based Nigerian, Ayokunle Adeniran who Invented Gas-Powered Pressing Iron

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The 'Nepaless Iron' also known as the ‘Iron Rhino’ has been invented by a Nigerian Engineer, Ayokunle Adeniran. A graduate of Covenant University, who works as a mechanical design engineer in the United States. The Iron Rhino is a gas powered device which is portable and easy to use. Ayokunle, talks about the inspiration behind the invention, and how soon we should expect to see the product on our shelves.
 
What do you do?
Presently, I’m a Mechanical design engineer in United states. I’m experienced in design of elevator components and recently moved towards consumer products.













Tell us about the Iron Rhino
The Iron Rhino is a product I designed in response to the inability of people to iron their clothes due to electrical power outages. It is a butane gas powered pressing iron, meaning it does not require electricity to function. It looks very similar to and functions like existing electric irons. The butane comes in canisters that retail for about N120 and can last for 1 week usage at 20 minutes daily ironing.

What inspired you to create the Iron Rhino?
My inspiration came from disappointment. One day, I needed to meet up with my dad at the airport, and the clothing I wanted to wear was rumpled, I was unhappy and had to wear something else. This disappointment brought about the spark of creativity in my head so I decided to proceed with the idea of having an alternative source of powering clothes iron

How long did it take for you to complete the first prototype?
It took about 2 years to complete the first prototype during which the patent had to be filed and the processing took about 4 years.

How user friendly would you say the Iron Rhino is?
Rhino is very user friendly because the design was built around user ergonomics, while safety was not compromised. The iron functions at most habitable environmental conditions making it very reliable.

The Iron Rhino is going to be powered by little gas canisters. Can you tell us about the accessibility of these canisters to the consumer?
The canisters presently are being manufactured by a Chinese company, but provisions are being made to have them produced locally by a Nigerian company. The projected production rate is calculated to serve all functioning irons abundantly, also a recycling process of the canisters will mean users can get discounts on recycled canisters.


















Are the canisters going to be locally produced?
Yes, eventually in future.

Do you have an idea of how much each Iron Rhino will retail at?
With the present low volume production rate, it is projected to retail for N5,000 per piece, but in future with higher production rate, prices will drop based on economies of scale

What’s the most exciting part of this project so far?
The most exciting part of this project is the reception it got from people. I’d like to appreciate all those who shared the posts and created awareness of it.

So what is the next step for the Iron Rhino now?
The next step is fund raising through rsvp.com.ng for #IronRhino mass production. With mass production, the retail prices will be lower and will be affordable for most people.

Source: Tori.ng

Friday, 1 July 2016

MARKETING MANAGERS READY FOR HIRE.

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Our Candidates can do what you need them to do. We have candidates that can do ANY OR ALL of the following:
  • Identify marketing opportunities.
  • Develop, implement and execute strategic marketing plans for the entire organization.
  • Improve product marketability and profitability.
  • Achieve marketing, sales and  human resource objectives.
  • Develop and implement well thought out communication strategies for company's activities or projects
  • Maintain the customer relationship management CRM database
  • Carry out public and media relations
  • Lead a marketing team that will develop and execute new concepts, business models, channels and partners.
  • And many more


IF YOU ARE INTERESTED,  please contact  info@deecla.com.ng


EXPERIENCED ACCOUNTANTS READY FOR HIRE

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Our Candidates can do what you need them to do. We have candidates that can do ANY OR ALL of the following:
  • Manage the financial operations of a company or unit.
  • Prepare balance sheet, profit and loss statements, and other reports
  • Plan, coordinate or oversee financial audits
  • Design and maintain accounting controls by preparing and recommending policies and procedures.
  • Supervise financial projects
  • Assessment accounts for annual tax returns(VAT, Witholding tax, PAYE)
  • Implement policies and procedures with emphasis on internal controls
  • Monthly book close
  • Analyse Income statements, cash flow and other reports
  • Prepare, analyse and reconcile asset, liability, capital account and other general ledger entries
  • Supervisory and Accounting functions
  • ICAN certified or pursuing ICAN     
  • Prepare financial reports
  • And many more                                                                                          

IF YOU ARE INTERESTED, please contact info@deecla.com.ng

Wednesday, 29 June 2016

Meet The 35 Year-Old Entrepreneur Who Owns Nigeria's 2nd Largest Rice Farm

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Nigerians consume more than 5 million metric tons of rice every year, with a significant portion of its consumption needs sourced from imports. Rotimi Williams WMB +3.20%, an ambitious 35 year-old Nigerian entrepreneur and rice farmer, is on a quest to change that.
Williams, a former Journalist, is the owner of Kereksuk Rice Farm, the 2nd largest commercial rice farm in Nigeria by land size. His farm, which is situated in Nasarawa state in northern Nigeria, currently sits on 45,000 hectares and employs more than 600 indigenes of Nasarawa.
What’s your educational and professional background?
I attended King’s College in Lagos. After attending secondary school at King’s College I proceeded to obtain my first degree at University of Aberdeen where I graduated with a degree in Economics. I also obtained a Master’s Degree in Economics from the same institution. My quest for more knowledge led me to enroll for yet another Master’s Degree at the School of Oriental and African Studies, London where I gained an MSc. in Finance and Development Studies.
Upon graduation, I landed a role as an analyst at the European Economics and Financial Centre in London. Afterwards, Euromoney Magazine- employed me where I covered the African space.
I would say that this is where my journey truly started.
Given your background as a journalist, what informed your decision to venture into rice farming?
While at Euromoney, I had the opportunity to travel around a few African countries. These trips exposed me to countries like Kenya, Rwanda, Uganda, South Africa, Zambia and Ghana. A common thread amongst the aforementioned nations is agriculture. Agriculture is at the very core of these countries and this got me thinking. After a few more trips, I decided to move back to Nigeria and sink my teeth into the agricultural space. Nigeria remains the largest economy in Africa from both a GDP perspective and also the strength of the size of our population.
Upon my arrival back in Nigeria, I got a job at a premier Bank where I was promised to sit on the agriculture desk – my hope was that I would gain enough knowledge of the Nigerian agricultural industry and develop myself from there.
Unfortunately, the agricultural desk at the Bank never quite achieved its set goals. I pushed hard for the Bank to adopt policies and gain inroads into the agricultural industry but my attempts were somewhat frustrated. I sincerely feel that the bank wasn’t quite ready to launch fully into the agricultural space.
As my frustration grew, I decided to quit banking and planned to go it alone into agriculture. Frankly, my decision led to a challenging sojourn as attempts to raise funding with my partner proved difficult. We started a Structured Trade and Commodity Finance company. After a while I started consulting for small agriculture companies seeking to raise capital both locally and internationally.
You currently own the second (2nd) largest rice farm in Nigeria with 45,000 hectares in Nasarawa, Nigeria. What’s the story behind your acquisition of such vast land, and what are some of the challenges you’ve encountered in farming in the volatile northern region?
Two years had past and we still had no funds, so I made an offer to the farm owner, that with a 50-50 split, I would develop the farm with both personal funds and external funding. He agreed and that’s how I became part owner of 17,296 hectares of farmland. Knowing that agriculture would become the integral area of focus in Nigeria, I was bullish and ramped up the land to 55,000 hectares. I later parted with my partner as a result of unaligned views and strategy. I maintained 45,000 hectares for myself and today we have started producing, with our quality paddy being sold to major milling companies in Nigeria. However, I must add the following, I often have people ask how I learned abut farming, as everyone thinks you need a special degree in agriculture to be a farmer, but I always tell them the truth, I learnt it all on Google GOOGL +1.46%.   I downloaded every article I could find on rice production, consumed it and then practiced it in the fields.
Frankly, my experience working alongside indigenes of Nasarawa state has been exceptional. I have learnt over the years that if you approach people with respect even more so while one seeks to set up a business venture. Having a healthy sense of community makes all the difference in attaining one’s set objectives. I lean heavily on the wisdom and cultural approach of the indigenes to carry out farming on such a scale here in Nasarawa.
In the news today, there is a lot of talk about Farmers clashing with Fulani Herdsmen, but we think our approach has been successful. We created a scheme called the Farm Out Of Poverty initiative which I will talk about a bit more later. Under the FOOP, we are able to train approximately a hundred Fulani women in rice farming, at the same time, employing their men as our security and finally, feeding their castles from the rice straws after harvest. Today, we live in peace and all work towards the success of the farm.
What’s your fundamental objective in rice production?
In recent years there has been a concerted effort by the Federal Republic of Nigeria to adopt more wholesome agricultural reforms and policies. These initiatives are highly commendable as they seek to empower Nigerians to also engage and thrive in this industry. Quite frankly, with Nigeria’s swelling population we simply have to look inwards and increase our agricultural prowess as a nation. These initiatives have been further highlighted when we take a candid look at our importing structures. Nigeria imports a whole lot and the numbers reveal that this is not sustainable.
Kereksuk seeks to contribute its own quota to reduce the weight on our economy to keep importing rice – which is consumed in such high demand in our country.
Your farm, Kereksuk, is currently not running at optimization. Why is that?
Kereksuk’s land mass stands at 45,000 hectares; as such, we have been focusing on developing the land in phases – based on our modular plan we seek to reach full optimization by the year 2020. Our expansion plans require significant fund raising too – the scale of our planned operations would explain this.
So how much rice are you producing annually?
We’re currently doing 8,000 metric tons a year, but we are embarking on an expansion programme that’ll see us doubling our output next year.
Have you taken any steps to make your farm more environmentally friendly?
Kereksuk has taken a few initiatives to adopt environmentally friendly measures. For example, we apply organic fertilizers – fertilizers we gain quite seamlessly through our healthy relationship with the indigenes of this beautiful state. Furthermore, we feed straw from our rice to livestock and while I am not at liberty to divulge the details, we are actually working on a project that seeks to generate power from rice.
I see myself as a social entrepreneur – I appreciate engaging the collective through community involvement. This has actually inspired Kereksuk to set up a few initiatives.
Our pioneer initiative is the farm-out-of-poverty initiative. This strategic initiative targets secondary school children. The Nigerian secondary school system is evenly split into two halves – the Junior Secondary School (JSS) years and the Senior Secondary School (SSS) years. Each half lasts for three (3) years. We focus primarily on the Senior Secondary School years by selecting ten (10) students per SSS year to visit our farm.
While on the farm, the 30 students are exposed to the production and economics of rice farming. At the end of the year we set aside N50,000 ($160) per student per year. This accrues to N150,000 (approximately $500) at the end of the 3-year programme per student. We ensure that this sum is matched by a like-minded cooperative organization and the cumulative amount of N300,000 ($1,000) goes towards paying fees at the tertiary education stage.
This programme seeks to alleviate the burden of debt often associated with students and empowers the student through experience in a real-life work environment.
Kereksuk is confident that this initiative inspires and acts as an incentive to those at the lower education cadre to remain in school and aim for excellence in life.
The second phase of the FOOP involves the engagement of Fulani women in rice farming. This concept is unprecedented as there is a misconception that Fulani people are only
What reforms must government implement to ensure that Nigeria attains self-sufficient in rice production?
There is a lot of talk at the moment about rice production and self-sufficiency, but I believe that the Government needs to look at its approach closely. The aim of the government is not only to create jobs, but create wealth and at the same time boost production. However, I believe that for jobs to be created, the notion is quite straightforward, create a plan and make funds available, however, for such development to be sustainable and for wealth to be created, there is much work yet to be done. For example, in rice production, simply growing paddy and selling at market price would not create the necessary wealth for the farmer, without appropriate value addition such as milling. However, because the government lays much emphasis on integrated rice mills and par-boiled rice, these small farmers are already priced out. So for the newly created job to be truly attractive and sustainable, government needs to start thinking about the value additions by the same farmers to enable them grow their operations organically.
Sources: forbes.com 27/06/2016